As creative entrepreneurs we are bombarded by tons of ideas. We get inspiration from what we are doing in our creative businesses and the lure of the “shiny object syndrome” can get us moving from one project to another. It’s not for the lack of ideas that is the problem but it is on how to align our actions with our compelling ideas that creative entrepreneurs struggle most.

Here are our top 5 steps to move from idea to aligned actions:

1. Know your why.  Connect with your life purpose, your mission and your vision to help you create boundaries on what to pursue and what to put in the “for next time” box. It is equally important to align yourself with your values and needs and how these can affect our life choices. One of the ways we explore the life purpose is by using the 3P’s: POTENTIAL, PASSION AND PERSEVERANCE. Ask yourself the following questions:

  • What am I great at?
  • What are my passions?
  • What experiences have I persevered in?

Find the red thread with those questions can help you start digging deeper and reconnecting with your “why”.


In The 90 Day Action Planner you will explore more on defining your purpose. Get your copy now!


2. Not all ideas are created equal. According to Greg McKeowyn, author of the book Essentialism: The Disciplined Pursuit of Less,

“The way of the Essentialist isn’t about getting more done in less time. It’s about getting only the right things done. It is a systematic discipline for discerning what is absolutely essential, then eliminating everything that is not, so we can make the highest possible contribution towards the things that really matter.”

This is the same principle we encourage creative entrepreneurs to use in our 90 Day Action Planner. As an exercise we encourage creatives to jot down all their projects/ideas/activities according to three categories: HOT, LUKEWARM AND COLD.

Write down under these three headings which projects excite you (HOT), which ideas you are interested in doing but not fully engaged in (lukewarm) and which activities, ideas or projects that you would rather not do at all. This is the first step in identifying which among your ideas are essential.

3. Put a deadline on it. Deadlines are easy to hate specially when it interferes with the idea of “creative flow”. However, let’s put a reframe on this by treating deadlines as strategy to get your creative work out there. Deadlines can help you keep your momentum going. It helps you be accountable for your own direction. Plus it can also help you spur your creative juices flowing. Putting a reasonable deadline to your creative endeavors can help you attain your goals and focus on what is essential. Working in 90 day sprints are our recommended time frame to get your projects moving.

4. Don’t underestimate the power of collaboration. to make great things happen, collaborate. Find people in your circles of connection that can help you magnify your work. Expansion happens drastically when you are surrounded by people who believe in your vision and are also helping you create that vision become a reality.

Not sure of who to collaborate with?

We suggest starting the conversations with people in your tribe. Start sharing your why and let others know what you are doing. Those who are interested in your work will gradually navigate towards you. Be visible in social media on what it is that you are working on and don’t hesitate to ask for help or recommendation on who you can work with.

5. Last but not the least, plan your way to success. Planning can leave a bitter taste to creatives. It’s like asking creatives to let go of their creativity, their innovation and their creative spitfire.

But what if we see planning as a plotting ground?

A way to make visible the ideas that we have in our head and how to make it all happen?

Planning is one of the tools we can leverage to get our creative businesses thriving. In our 90 Day Action Planner, we guide you through all these process and more. What we hope is for creative entrepreneurs to succeed in their creative businesses by embracing envisioning, prioritizing and strategic planning as part of the essentials in moving your business forward.

Stay tuned for more Monday Tips and to know more about our method!


Written by Lana Jelenjev